Postcards document the natural landscape as well as the built environment—buildings, gardens, parks, cemeteries, and tourist sites. It has strong regional characteristics. With the development of mobile phones and other electronic products, people travel more likely to send digital photos for each other, and fewer and fewer people are writing postcards. I design a series of postcard for my hometown, Sichuan Province in China. Adding the fun and interactive function to the ordinary traditional postcard. In my work, Sichuan dialect (Sichuan dialect is a language with strong regional characteristics) , panda and mahjong as the design element combine with Visual Cryptography (Visual cryptography is a technique that overlaying both pictures exactly on top of one another, will reveal the hidden information). The postcard can be divided into 2 layers. We can send a postcard(layer1) by mail, and send another layer as digital file through mobile phones. When we receive 2 layers, we can overlap them, and find the “real message”. This is a good way to combine traditional postcard and digital tools.
ZHANG Tian
Tian ZHANG born in Sichuan Province, China. She is studying in MFA of creative media in City University of Hong Kong. Before that, she majored in fashion art design and visual communication design. In the past few years, she has tried different media to realize ideas and creativity, such as fashion design, 3D modeling and rendering, 3D printing, visual communication design, experimental video and photography, and continues to explore the connections between different media.